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There was a time when your Meta ads worked.
You knew what to launch. You had a system. Sales came in with some predictability. Not perfect, but enough that you could plan, invest, and build.
Then Andromeda launched.
And everything that used to work... stopped.
The funnel and the ads were the same as before.
The results just disappeared.
So you did what any smart person does. You went looking for answers.
You changed creatives. You restructured campaigns. You watched the YouTube videos, read the blog posts, bought the courses, and followed the advice.
Consolidate everything. One campaign. One ad set. Let Meta learn.
You tried it. Maybe it worked for a few days. Then it stopped again.
More creatives. New angles. Different copy. Another restructure.
Still nothing consistent.
And somewhere in the middle of all that, you started wondering if it was you. If your offer was broken. If Meta ads even worked for people like you anymore.
They do.
But you've been trying to use a 2024 playbook in a post-Andromeda world. And nobody gave you the updated version.
That ends today.


Brandon Turner

Matt Deseno

Annetta Powell

Vesna Hrsto

Ben Azadi

Before Andromeda, you ran ads a certain way.
Testing campaigns. Separate ad sets. Audiences segmented by temperature.
Top of funnel, middle funnel, bottom funnel, three campaigns doing three different jobs.
It was a system. It worked. You understood it.
Andromeda changed it almost overnight.
Meta collapsed the whole structure.
They said: fewer campaigns, less complexity, one campaign, let the algorithm handle it.
So you followed the advice. One campaign. One ad set. All your creatives in one place. Let Meta learn.
But here's what nobody told you about what Andromeda actually does:
It looks at the first 24–48 hours of engagement. It picks 3 to 5 creatives based on clicks and video views. It channels your entire budget there.
The rest of your ads? They get $8. They get $11. You look at them after 7 days and call them losers.
But they weren't losers.
They never got a real test.
And the creatives Andromeda did pick? It picked them because they got cheap clicks, not because they converted.
So you're spending money scaling engagement winners. The ones that actually sell your offer are sitting there invisible, starved of budget, while your daily spend disappears into ads that were never going to convert.
This is why your ads feel like a slot machine now.
Some days it pays. Most days you're just spending.
And you can't figure out why because the data you're looking at was never clean to begin with.
Then there's the second thing Andromeda changed, the one that almost nobody is teaching.
Before Andromeda, your funnel stages were handled by separate campaigns.
Top of funnel built awareness.
Middle funnel pushed consideration.
Bottom funnel closed the sale.
That's gone.
Your funnel doesn't live in your campaigns anymore. It lives in your creative mix.
Your founder story video? That's your top-of-funnel now.
Your testimonial? That's your middle funnel.
Your hook ad? That's your bottom of funnel.
When you're running 10 variations of the same type of creative, same format, same style, just different hooks, Meta has nothing to serve someone who's at a different stage of the buying journey.
So it cycles through your similar ads, burns them out, and your results fall off a cliff.
Every day that goes on, you're spending money that should be finding buyers — and instead it's training the algorithm on the wrong signals.
This is why nothing you've tried since Andromeda has stuck.
You weren't doing it wrong. You were running the old playbook in a world that changed.

THE RESULT?
Meta spends 90% of your budget on 2-3 creatives that get clicks but don't convert
Your best creatives get $8-12 in spend and die
ROAS crashes after 48-72 hours
Campaigns break when you try to scale past $300/day
You never find real winners—just "engagement winners"

THE RESULT?
Find creatives that convert at 3-5% (not 0.8%)
Lower cost per sale by 40-60%
Scale from $100/day to $2,000/day without breaking
Consistent ROAS instead of random spikes and crashes
Real winners based on conversions, not engagement
The Difference? Control.
The old way gives Meta control over your budget.
The new way gives YOU control over your results.
And that's exactly what you're about to get inside Meta Ads Essentials.
This Is What Happens When You Run the Right System

4.5X ROAS on a Real Estate Book

2.4X ROAS on a Low Ticket Funnel

EverGreen Webinar 1.5X ROAS Average

3.1X ROAS on a Children's Book

8.6X ROAS on a Real Estate VSL

$50 cost per Booked Calls & 3X ROAS

CPA Decreased by 24% on a Low Ticket

CPA Decreased by 17% on Our MAE Funnel

Sales Increased by 52% on a Low Ticket

Sales Increased by 62% on a Book Funnel

CPA Decreased by 11% on a Book Funnel

Sales increased by 96% on our MAE

1.13 ROAS on a Low Ticket Funnel

1.26 ROAS on a Low Ticket Funnel

7.31 ROAS on a Evergreen Webinar

7.33 ROAS on a Evergreen Webinar


My name is Eddy Miranda.
I was Grant Cardone's Digital Marketing Manager. I've run paid campaigns for Brandon Turner, Matt Deseno, Ben Azadi, Vesna Hrsto, HL Pro Tools, and Dent Global.
When Andromeda launched, I audited 100s of accounts that were printing money, and fell apart after September of 2025.
Not because the offers changed. Not because the funnels broke.
Because everyone was still following advice written for a different era, and nobody had updated the playbook to reflect what the platform had actually become.
I've Never Trusted Meta's recommendations.
Years ago, I started isolating creatives. Forcing an equal budget. Building a creative mix that covered every stage of the buyer journey.
In the accounts that were hit by Andromeda, I installed my framework, and they started to stabilize.
ROAS came back. CPAs dropped.
And more importantly, results stopped feeling like a slot machine.
The money going in started producing consistent, predictable returns instead of random spikes and disappearing spend.
That's what I built Meta Ads Essentials to give you, the system I use every week for clients whose income depends on getting this right, the actual playbook that nobody handed you even after the rules changed.
This is not a Woo Woo strategy.
The playbook that worked before Andromeda and still works Post Andromeda
She Was Running Ads. Getting Some Sales. No Consistency. Then We Found What Andromeda Had Been Hiding.
One of my clients was selling a $47 digital course.
She was running ads. Getting occasional sales.
But nothing consistent, and no idea why some days worked and most days didn't.
When I looked at her account, I saw exactly what Andromeda had done.
All her creatives were competing inside one ad set.
Meta had picked 2 of them in the first 48 hours, they got clicks, so they got budget. The other 10 creatives? Under $10 total across all of them. One had $3.
She'd been calling those 10 creatives losers for weeks.
We pulled every creative out.
Gave each one its own ad set. $20–25/day each. Equal spend. Real test.
After 7 days, one creative came back with 27 ROAS. $13 per purchase. Consistent, daily conversions.
The creative Meta had been starving for weeks.
She went from random sales to 2–4 per day.
On one of our calls, she made $300 in revenue while we were still on the phone.
On a Saturday, $1,500. Still under $300/day total spend.
Andromeda just couldn't bury the winner anymore.
This is not a course about finding better creatives.
You don't need better creatives. You need Andromeda to stop burying the ones you already have.
This is not a course about audience targeting.
Interests and lookalikes are dead. Your copy is your targeting now. This system works with broad targeting — because that's the only targeting that works post-Andromeda.
This is not another "trust the algorithm" program dressed up with a different name.
Every guru telling you to consolidate, simplify, and let Meta learn is giving you Andromeda-correct advice, for accounts spending millions. At your spend level, that advice hands Meta full control of your budget before anything has been tested. This system takes that control back.
This is not for people who've never run ads.
If you're brand new, go learn the basics first. Meta Ads Essentials is built for people who have run ads, who had something working, and who need to understand why it stopped, and what to do differently now.
If you had ads working before Andromeda and can't get them back, this was built for you specifically.

The post-Andromeda playbook for coaches, consultants, and course creators who had ads working, and need to get their results back.
This isn't another "trust the algorithm" course. It's not broad targeting theory or recycled consolidation advice.
It's the exact framework I use to manage campaigns for clients who refuse to let Andromeda dictate their income, built for the spend range where the old advice stopped working.

The STS Account Structure Strategy
The exact account setup that stops Andromeda from consolidating your budget before anything gets tested. How to organize campaigns so one bad day can't take down your whole account. The naming and separation conventions that pro media buyers use, and why they matter more now than they ever did before.

The STS Testing Framework
The $10–15/day isolation method that gives every creative a real, fair test, not Andromeda's biased 48-hour pick. Exactly how long to test, what to look at, and how to read data that's actually clean. How to spot the creatives Meta has been hiding from you. And the specific kill criteria so you stop turning off things that would have worked with five more days of budget.

The STS Scaling Framework
How to go from $100/day to $1,000/day without breaking what's working. The 20% rule, how much to increase, when, and what metrics tell you to pause before you blow your budget. The exact signs that a campaign is ready to scale vs. signs it needs one more adjustment first. Why most campaigns crash when you add money, and how to prevent it every time.

The New Age Targeting Strategy
Interest stacking is dead. Lookalikes are dead. Your ad copy is your targeting now. This bonus shows you exactly what that means, and how to write ads that attract ready buyers and filter out everyone else before they hit your pixel.

The Post-Andromeda Volatility Playbook
CPAs swinging 60% day to day isn't a sign something's broken, it's the new normal. This playbook shows you how to build campaigns that stay profitable through the swings, so you stop panicking every time Meta has a bad Tuesday.

The Bullseye KPI Formula
One number to check every morning. No more staring at dashboards for an hour trying to figure out what's happening. This is how I manage six-figure monthly budgets without second-guessing every data point.

Ad Strategy Templates
The exact campaign structures, plug directly into your Ads Manager. Testing setup, scaling setup, naming conventions. No starting from scratch.

Common Mistakes That Kill Results
The specific things most coaches do right after Andromeda that lock them into bad data cycles. These are the fixes Meta doesn't want you to find, because finding them costs Meta money.
I had a client selling a $47 digital course.
She was spending $100-150/day total. Getting sales here and there. But nothing consistent.
One sale on Monday. Maybe two on Thursday. Then nothing for three days.
She thought the offer was the problem. Maybe the funnel. Maybe the audience.
But when I looked at her account, I saw exactly what was happening:
Meta was consolidating everything into one ad set. All her creatives fighting for the same budget.
The ones getting clicks? Those got spend.
The ones actually converting? Buried.
Here's what we did:
We pulled each creative out and isolated them. One ad set per creative. $20-25/day each.
Equal budget. Equal opportunity. No favoritism.
After 7 days, the data was undeniable.
A creative Meta had been ignoring, came back with 27 ROAS.
$13 cost per purchase. Consistent conversions.
Meanwhile, the creatives Meta was spending everything on? 1.2 ROAS at best.
The results?
She went from random, unpredictable sales to 2-4 sales per day.
On one of our coaching calls, she made $300 in revenue while we were talking.
And On a Saturday $1500 and not spending over $300/day on you entire account.
Same offer. Same funnel. Same creatives.
The only difference? Meta couldn't bury the winner anymore.
When you consolidate, Meta picks favorites based on engagement. Clicks. Video views.
Not conversions.
When you isolate, the data shows you what actually closes sales.
And that's exactly what the STS Framework does.
It forces Meta to tell you the truth instead of feeding you fake winners that burn your budget.
Why This Framework Gets Results When Everything Else Stopped Working

The reason the STS Framework works isn't complicated.
It works because it solves the specific problem Meta created, and it's built around stopping the budget bleed that happened the moment those rules changed.
Here's how each piece works:

Structure
Every creative gets its own ad set. Its own daily budget. No competition. No consolidation.
This is the only way to prevent Andromeda from channeling your entire spend into 2–3 engagement picks in the first 48 hours. When every creative has equal budget and equal space, the algorithm can't play favorites. It has to deliver.
This is why the first question I ask when someone comes to me with broken results is always: are your creatives isolated or consolidated? The answer tells me everything.

Test
A set daily budget per creative. 7 days. Clear kill criteria based on your actual KPI, not impressions, not CTR, not link clicks.
This forces Andromeda to do what it was supposed to do, test. Equally. Fairly. Across every creative you've built.
You stop spending blindly. You start gathering real data that tells you which creatives actually convert, not which ones get the cheapest clicks. The difference between those two things is the difference between a creative that burns out in 3 days and one that runs profitably for 3 months.

Scale
Once you have real data, not Andromeda's 48-hour pick, but 7 days of clean, isolated results, you scale with controlled 20% budget increases on proven winners.
No doubling overnight. No panic-spending when something looks good. Just methodical increases on creatives you know convert, at a pace that doesn't trigger the algorithm to reset and start over.
This is how you go from spending $100/day and wondering where it went, to spending $1,000/day and knowing exactly what's coming back.
The result: Consistent results. Real winners identified. Budget going to what converts, not to what Andromeda felt like picking on day one.
What This Looks Like For Your Ads Account

Stop funding Meta's experiment, every dollar you spend goes through a system, not a guess
Find what actually converts in 7 days, a set budget per creative, clean data, real kill criteria
Recover the creatives Andromeda buried, the ones you turned off too early, the ones sitting at $9 spent with zero real chance
Scale without breaking, 20% increases, no campaign resets, no ROAS crashes
Build a creative mix that covers your whole funnel, awareness, consideration, and conversion inside one campaign, the way Andromeda actually requires
Know what to do every morning in 60 seconds, the Bullseye KPI Formula tells you green, yellow, or red. No more two-hour dashboard sessions
Stay profitable through volatility, CPAs will swing. This system keeps you profitable when they do
Stop starting over, no more rebuilding campaigns from scratch every time results drop. Fix the structure once. Run the framework. Results become repeatable.
Real People. Real Accounts. Real Results
One testimonial ad is just getting sales for me every single day... almost daily I make a sale. And some days it made more sales, for example, on Sunday it made four sales.

27 ROAS on one creative, $13 purchase... I'm getting consistent sales Monday, yesterday, and today. Thanks to Eddy's guidance, my campaign is doing great!

We had like one of the biggest Black Fridays ever... 1,300 new customers in just three weeks using the course. Super psyched!

Ever since we got into the habit of doing that, it's been a complete game changer in our results, honestly.

We get this solved, then we can get Facebook the right data that it needs, and then that's going to be a complete game changer.

Conversion rate improved from 0.5% to 2% - a huge improvement. This is one of the biggest things I have learnt so far!


After working with Eddy, I relaunched my ads and immediately made a $431 sale — the customer bought EVERYTHING I had (the hiring kit, employee handbook template, and a 1:1 strategy session). Even when a VIP link broke, I fixed it fast and still closed the sale. Spending just $37 more on ads brought in huge results, and I know my new copy made all the difference. This is HUGE for me!

The one thing that stays in my mind whenever I set up a campaign: "Let the creative do the targeting." It works every single time!

YOU ARE SO AMAZING! Such an honor to have YOU on... thank you so much for your knowledge. It's GOLD!

If you don't join, you're missing out big time! I'm already in the Meta Program, and it's been amazing. Definitely worth it and I highly recommend it!

I launched my ads with Eddy's suggestions around two weeks ago. I booked my first client at $2500! I only spent $97 on the campaign, that's one heck of a return on investment! I have a lot of other leads, but I am pumped to have one client that's paid and on the books!

This is one of the biggest things I have learnt from this group so far and I have so so much more to learn.

If you're still on the fence, then I'd seriously consider getting off it and get involved. This has been an absolute game changer for our agency!
Ps This is not a sponsored ad or affiliate promotion nor have I been planted here to coerce you to buy. This is a straight up 100% genuine recommendation.

Seriously it's the best program everrrr
"I've tried Meta ads and they stopped working for me."
That's exactly who this is for. If you had ads working before Andromeda and can't get results back, this is the system you were never given. Not a fix for someone who never got results. A recovery plan for someone who had them and lost them.
"I've already tried restructuring. Nothing worked."
If you restructured using the same advice everyone else is giving, consolidation, broad targeting, one campaign, let it learn, you gave Meta full control over where your budget went before anything was properly tested. The STS Framework is built specifically around taking that control back. Different structure. Different testing method. Your spend goes through a system — not an algorithm's 48-hour guess.
"Is this going to work for my niche / my offer type?"
The STS Framework is about how budget is distributed across creatives, not what you're selling. It's been applied across 66 different industries. The algorithm behaves the same way whether you're running a webinar, a challenge, or a low-ticket funnel. The offer doesn't determine whether it works. The structure does.
"I'm not technical enough."
If you can log into Ads Manager and create a campaign, you can run this. No code. No complex setup. The templates in Bonus #4 mean you're copying a structure that already works, not building one from scratch.
"Why should I trust Eddy?"
$15M+ in managed ad spend. Grant Cardone, Brandon Turner, and HL Pro Tools as their Digital Marketing Manager and worked with Ben Azadi, Vesna Hrsto, and 1,600+ students. The results on this page came from real campaigns, real clients, real Ads Manager accounts, not projections.
"Now isn't the right time."
Every day you run the old structure is a day Andromeda buries your best creatives and reports fake winners back to you. There's no waiting room where your results get better while you think about it. The only good time to get the new playbook was before Andromeda. The next best time is today.

The STS Account Structure Strategy
The STS Testing Framework
The STS Scaling Framework
BONUS #1: The New Age Targeting Strategy
BONUS #2: The Post-Andromeda Volatility Playbook
BONUS #3: The Bullseye KPI Formula
Bonus #4: Ads Strategy Templates
Bonus #5: Common Mistakes That Kill Results
Everything you need to stop running the old playbook and start getting your results back.

Go through the modules.
Apply the STS Framework to your campaigns.
If you don't see better ROAS, lower CPAs, and more consistent results within 30 days, email me.
Full refund. No questions. No hoops.
I get it.
You've spent money on courses that gave you advice designed for someone else's account.
You've followed playbooks that were already outdated. You've put in the work and watched your results stay stuck.
So let me be direct.
This Woo Woo Advice. It's the system I use every week to manage real campaigns for clients whose income depends on it.
The reason I'm selling it for $27 instead of locking it inside a $10K consulting engagement is simple: I'd rather build a community of coaches and course creators who are winning with this than keep it to myself.
You had ads working once. The game changed without warning and without a manual.
This is the manual.

The STS Account Structure Strategy - Stop Andromeda from burying your best creatives before they get tested
The STS Testing Framework - Give every creative a real shot at $10–15/day, find what actually converts
The STS Scaling Framework - The 20% rule, no crashes, controlled growth from $100/day to $1,000+
BONUS #1: The New Age Targeting Strategy
BONUS #2: The Post-Andromeda Volatility Playbook
BONUS #3: The Bullseye KPI Formula
BONUS #4: Ad Strategy Templates
BONUS #5: Common Mistakes That Kill Results
So if you're serious about taking control back from Meta and finally running profitable campaigns in 2026...
This is your shot.
Complete STS Framework | Account Structure Templates | Real Campaign Examples | 5 Free Bonuses

30-Day Money-Back Guarantee: If Meta Ads Essentials doesn't help you find better-converting creatives, lower your CPAs, and take back control from Meta within 30 days, I'll refund every penny.
Nope. While it's beginner-friendly, Meta Ads Essentials was built for business owners who want a proven system to launch, test, and scale ads, even if they’ve been burned by agencies or courses in the past.
Not at all. You’ll learn how to generate leads using Meta’s native tools like InstaForms and Messenger, no tech headaches, fancy software, or websites required.
Yes! especially for you. Most people fail because they copy outdated tactics or skip strategy. This system fixes that by giving you a structured, battle-tested plan that actually works in today’s market.
As little as $30–$50/day. You don’t need a massive budget, just a consistent daily spend and the right strategy (which this gives you).
Yes. You’ll get campaign planners, naming systems, on-screen guidance, and more, all designed to help you launch fast without overthinking.
Yes. You get full access to the private Skool group, where I drop fresh content, answer questions, and help you stay on track. It’s like having a coach in your corner.
Some students launch within 24–48 hours. Results vary based on your offer and effort, but the system is designed to help you start generating leads or sales as quickly as possible.
You’re backed by a 30-day Action-Takers guarantee. Go through the training, show proof you followed it, and if you’re not seeing traction, I’ll give you your money back. Zero risk. Just results waiting.
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